Provenance.
Last updated 2 October 2026

Privacy

Who we are

Provenance Studio is a brand intelligence studio based in New South Wales, Australia. If you have any question about this policy, contact us at pete (at) provenancestudio.ai.

This website

This website has no accounts, no forms and no tracking or advertising cookies. We do not run analytics on it.

The site is hosted on GitHub Pages, which may record standard technical information such as your IP address when you visit, to deliver and secure the site. Our pages load the Manrope typeface from Google Fonts, so your browser also requests font files from Google's servers. Both are governed by those providers' own privacy policies.

If you email us, we use your email address and what you send only to reply to you.

Provenance PSI and Google user data

Provenance PSI is our internal tool. It uses Google OAuth with the Google Ads API scope (https://www.googleapis.com/auth/adwords) to connect to our own Google Ads manager account, and only that account. It retrieves keyword search volume data. It does not access anyone else's Google account.

The data it retrieves is stored on our own hardware. It is never sold, never shared with third parties, and never used for advertising or to train AI models. Clients only see derived brand index scores, not the underlying Google data.

Limited Use

Provenance PSI's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Retention and deletion

We keep keyword data so we can build a history for each brand over time. We delete it on request, or if our access to the Google Ads API ends. Access granted through Google can be revoked at any time at myaccount.google.com/permissions.

Privacy law

We handle personal information in line with the Australian Privacy Principles. Questions or complaints can be sent to pete (at) provenancestudio.ai.

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